Crash Out With Me.

Hey besties,

what are we crashing out about this week?

The best marketing ideas come from marketers who live it.

That’s what this newsletter delivers.

The Marketing Millennials is a look inside what’s working right now for other marketers. No theory. No fluff. Just real insights and ideas you can actually use—from marketers who’ve been there, done that, and are sharing the playbook.

Every newsletter is written by Daniel Murray, a marketer obsessed with what goes into great marketing. Expect fresh takes, hot topics, and the kind of stuff you’ll want to steal for your next campaign.

Because marketing shouldn’t feel like guesswork. And you shouldn’t have to dig for the good stuff.

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This week I can't stop thinking about how many of us watch things like the Met Gala, Coachella or other online creators wishing we had their lives, yet refusing to be active participants in our own.

But what if I told you it wasn't for what you think it is is for?

We scroll instagram feeling fomo for people's trips, homes, relationships and lives. We get on linkedin and feel fomo for people's new jobs, wins, promotions or engagement.

But what about feeling fomo in your own life? We are told to climb the ladder, get the salary, buy the house, take the trip.

Only for us to turn around document it for others without truly experiencing it. But are we doing it for us?

Or are we doing it so the world can see that we did it?

We spend so much time wishing we were someone else or being so busy trying to build a life for others to witness and feel their own FOMO over.

We have made our lives consumable for everyone but ourselves. You are not an instagram highlight reel, you are meant for so much more than the consumption of others.

So many of us go through life without actually touching it, experiencing it or being present in it. That is where the true fomo should actually come from fear of missing out on your own life, on your own moments and on your own memories.

It has taken me my whole life to realize that the fomo i thought i was feeling was for my own life, not the tiktoks, not the linkedin wins, but for the life I built.

I have built a life that younger me's flabbers would be gasted and yet too often it never feels like enough, but what if I reframed it to remember that that this is the life I dreamed of, and I deserve to live in it?

You don’t need to chase a better life. You need to come home to the one you already built, and actually live in it.

You have to choose presence, over and over again. And most of us have built habits that pull us out of our lives, not into them.

So if you want to be an active participant, it has to get a little intentional, and a little uncomfortable.

1. Stop performing your life while you’re living it Not everything needs to be documented, captioned, or shared. Try this: next time something good is happening, don’t reach for your phone. Stay in it. Let it be yours first. Not content.

2. Schedule presence like you schedule productivity You block time for meetings, workouts, deadlines. Start blocking time to experience your life. A dinner where your phone is in another room. A walk with no podcast. A weekend afternoon with no plan except to exist in it. A trip to the gym with your phone on airplane mode and a downloaded playlist.

3. Catch yourself when you’re mentally elsewhere You’re at dinner thinking about work. You’re on vacation answering slack. You’re with people thinking about how your belly looks in that dress.. Pull yourself back into the moment again and again.

4. Build a life you don’t need to escape from, and then stop escaping anyway A lot of us have done the hard work to build something good… and still treat our lives like something temporary. Like we’re waiting for the “real” version to start. This is the real version. Act accordingly. This is YOUR story, your book, your plot. Edit, and re-edit and edit again. You are the author in this, you get to choose the characters, the arc, alllll of it.

5. Make memories on purpose. Don’t just wait for life to happen to you. Plan things that feel like you. Little ones count. A solo coffee date. A spontaneous day trip. Cooking something new. Memory-making isn’t reserved for big milestones and it certainly isn't reserved for when life feels perfect or for when you've lost 20lbs.

6. Stop chasing numbness. Feelings suck, but you can only escape them for so long. Endless scrolling. Overworking. Constant noise. Always needing distraction. Feelings are beautiful. The love, the rage, the fear , all of them make you human, sit with them.

7. Let this be enough. You don’t have to upgrade every moment, optimize every experience, or chase an IG algo level life. Sometimes the shift is just saying: This is good. I’m here. This counts. This part matters because I'm here and I matter the most.

8. Stop waiting for a future version of you to enjoy this life You don’t need to be thinner, richer, more healed, more successful, more anything to start living. That version of you isn’t the one who deserves this life. You are.

Your people.

A lot of you don’t know this, but I’ve been in a bit of a career pivot lately. And no one really prepares you for how quiet it gets. Even when it’s the right move. Even when you’re excited. Even when you chose it.

I’m not in my “eat, pray, love” era. I’m in the “I don’t know where I fit anymore” era. And it has been lonely. I found myself doom scrolling, crying, numbing.

Because when you start questioning the way work has always been done, when your values outgrow the rooms you used to sit in, when your lived experience doesn’t match the systems you’re expected to uphold it becomes easy to see the exit sign.

And the instinct in that moment? Isolate. Pull back. Tell yourself you’ll reconnect once you “figure it out.”

But the truth is, the in-between is exactly when you need people the most and a lot of us are figuring it out while we go.

Because community is what keeps you present, grounded.

Community is a mirror.

When your brain is spiraling about what’s next, community pulls you back into what’s now. When you start questioning if you made the right move, community reminds you that you’re not the only one rethinking everything. When you feel like you’ve lost your place, community gives you somewhere to land without having to perform for it.

When I first got the email from Leapsome about their community, I almost ignored it,. I had already told myself I was done with Slack, done with the noise, done with one more place to show up. But I kept opening the application. Something in my gut kept pulling up the email.

Because I love what I do. I love making work more human. And I get better at that when I’m surrounded by people who care about the same things. People who still give a damn about humans, not just headcount. People who aren’t interested in going backwards just because it’s easier.

HR is already lonely. This work is already heavy. You’re already the one holding everyone else.

You don’t have to hold it alone.

Find the people who remind you who you are outside of your job title. Find the spaces that feel like alignment, not performance. Find the kind of community that doesn’t just support your growth, but keeps you rooted in your life while you’re growing.

Because the real FOMO isn’t missing out on someone else’s life.

It’s disappearing from your own while you’re trying to figure it out.

I am so excited to bring you this newsletter in partnership with Leapsome , I hope you'll pull up a chair and come be present with me.

Join here.

Your body keeps score, even when your resume says you are thriving. We sit down with Liliane Roux, CPC, ELI-MP, CLDS, a Dublin-based coach for high-performing women, to talk about toxic resilience and the quiet ways burnout builds when “just push through” becomes your default setting.

Liliane shares her own experience with burnout after years in tech sales and what she noticed first: stress that was not only emotional, but physical. We get into what chronic stress can look like day to day, from racing thoughts and poor sleep to appetite changes, cortisol spikes, and that constant fight-or-flight feeling that makes rest feel impossible.

We also talk about the difference between choosing resilience and being expected to be resilient, especially for women who are repeatedly given more because people assume they can carry it.From there, we move into practical tools for sustainable performance. Lily breaks down her foundation-first approach: nutrition, movement, sleep, breath work, meditation, and the identity work that helps you stop tying your worth to your output.

We also unpack self-care beyond shopping, how to get comfortable with boredom in an overstimulated world, and why values and boundaries have to lead the plan if you want results without burnout.

If you are a high achiever who wants to keep your ambition without sacrificing your health, hit play, then share this with a friend and leave a review.

Friday at 12pm EST, we’re crashing out about something that doesn’t get called out enough: toxic humility. That weird expectation to stay small, stay “humble,” stay palatable… even when you’re absolutely eating.

Especially in predominantly white spaces, where folks of color are expected to be exceptional, but not too loud about it.

Joining me is Altagracia Montilla🪻 , facilitator, community architect, and creator of Conflict Bravery, a practice that helps people stop avoiding conflict and actually use it to build deeper, more honest relationships. She’s the founder of A.M. Consulting, co-founder of The 7 Space, and someone who knows firsthand what it means to be called “too much” while being praised for your excellence.

We’re talking about shrinking, code-switching, being “grateful” instead of fully expressed, and what it looks like to unlearn all of that. So we’re getting into it: What toxic humility looks like in real time. Why being “humble” is often code for being silent.

See the replay here.

Friday at 2pm EST, we're crashing out about my favorite topic, TA.

and baby… it’s a lot.The toxicity inside TA teams.

The identity crisis of going from hiring to job searching.And the absolute crickets (or weird, performative energy) you get the second you say, “hey… I actually need help.”

Joining me is Keirsten Greggs , Founder of TRAP Recruiter, who’s been in this game for 25+ years and is not here to sugarcoat a damn thing. She’s built her work around trust, accountability, and actually doing recruiting the right way which feels rare these days.

She's not new to this, she's true to this and maybe a littttttle bit tired of this.

We’re talking about the ego.The gatekeeping.The “I got mine, good luck” energy.

And what it really feels like when the same system you're expected to uphold doesn't work for anyone.If you’ve ever been in TA, tried to get into it, or found yourself asking for support and getting side-eyes instead of help, come crash out with us.

See the replay here.